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START SOMA Press Coverage
2005 - 2007

Start, Inc. founder John Doffing launched START MOBILE in early 2005, and it has received a great deal of press coverage. 


START SOMA Press Coverage
2003 - 2007 

Start, Inc. founder John Doffing opened an art gallery in early 2003, and it has received a great deal of press coverage. 


Cambridge Alumni Organization                       
December 2003

Start, Inc. founder John Doffing was recently featured as a distinguished alumni by the Cambridge Alumni of Northern California.  Included alongside true luminaries like Ray Dolby (CEO + Founder of Dolby Labs) and Donald Runnicles (Music Director of the San Francisco Opera), we are still not sure what these folks were thinking!
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START SOMA Press Coverage
2003 - 2005 

Start, Inc. founder John Doffing opened an art gallery in early 2003, and it has received a great deal of press coverage. 


Right-Hand Partners Newsletter
January 2003
START founder John Doffing was recently profiled in Rebekah Wu's acclaimed venture newsletter.
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Monster.com Technology
December 2002
START founder John Doffing was quoted in a recent Monster.com article on high-tech recruiting.
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Best Buddies California
November 2002
The START team recently helped organize a very successful fundraiser + celebrity art auction for Best Buddies at the Meyerovich Gallery in San Francisco. Best Buddies is an international non-profit organization dedicated to enhancing the lives of people with developmental disabilities through the gift of friendship, and START founder John Doffing is a member of their local advisory board.
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American Venture Magazine
November 2002
START founder John Doffing was a recent guest columnist for American Venture. His article on Entrepreneurs Conquering Adversity chronicled the history of START and some of our early startup clients.
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USA Today
September 2002
START founder John Doffing was quoted in a recent USA Today article on successful job interviewing strategies + techniques.
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California CEO Magazine
September 2002
START founder John Doffing was a participant in a recent CEO Roundtable hosted by California CEO magazine.
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Entrepreneur Magazine
August 2002
START founder John Doffing was one of the sources for an article on the top sales movies of all time. Needless to say, Glengarry Glenn Ross was his selection...
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The New York Times
July 25, 2002
START founder John Doffing was recently quoted in a New York Times article about online privacy.
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Entrepreneur Magazine
July 2002
START founder John Doffing was quoted in a recent article in Entrepreneur about hiring former dot.com executives.
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StartUpAgent in the News
Futuredex
April 30, 2002
StartUpAgent was recently featured within Futuredex. According to the article, Nearly two years ago, John Doffing founded StartUpAgent, as a recruiting company to serve San Francisco and Silicon Valley's high tech firms and their distinctive needs for top and niche talent. Don't worry about piecing the team together, the thinking went. StartUpAgent will do that and deliver the whole team. But hundreds of recruiting firms have been closing their doors since the bubble burst. StartUpAgent, however, is still around, perhaps because they have found a valuable "niche marketplace" that is so necessary for a company to thrive in a post-disaster economy...StartUpAgent specializes in building teams for ultra-early stage, seed, and bootstrap companies. And can act as a conduit for clients to find investors...
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The Wall Street Journal - Startup Journal
April 22, 2002
StartUpAgent was recently featured in an article on corporate philanthropy. The article included some of our favorite quotes to date regarding the recruiting 'industry' - according to the article: When San Francisco entrepreneur John Doffing started a high-tech recruiting firm two years ago, he wanted to create a company that would change the way recruiters are perceived. "People tend to place recruiters somewhere on the credibility spectrum between lawyers and used-car salespeople," he says. The key to achieving his goal was philanthropy. "Our business, at its most fundamental level, is about connecting people, and our philanthropic involvements are definitely in keeping with this goal," says Mr. Doffing. "Corporate altruism and running a profitable business don't have to be mutually exclusive, even for a small company like ours." From its inception, StartUpAgent Inc. has provided pro-bono recruiting services to local nonprofit and charitable organizations, donating the time and talents of its recruiters, marketing and PR experts. The company has spent thousands of dollars on underwriting events for various local charities (and) employees also are encouraged to use corporate time and resources to support personal philanthropic causes.....
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San Francisco Chronicle
March 27, 2002
The StartUpAgent team recently helped organize The Best Buddies Celebration of Art + Friendship in San Francisco. Best Buddies is an international non-profit organization dedicated to enhancing the lives of people with developmental disabilities through the gift of friendship, and StartUpAgent founder John Doffing is a member of their local advisory board. We helped put together a very special event for this top-notch organization in which dozens of local developmentally disabled young people showcased the original artwork that they created, and the Chronicle included a VERY positive review of the celebration.
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San Francisco Chronicle
February 10, 2002
StartUpAgent founder John Doffing was quoted in a recent article on the connection between 'high-tech and the avant garde' within the context of San Francisco's non-profit arts community. The article mentioned a recent benefit underwritten by StartUpAgent which featured performance art + modern dance.
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CyberScene
February 1, 2002
The StartUpAgent team recently helped put together a gallery opening in San Francisco which showcased the pop art of multiple top-notch emerging artists. The event brought together our clients + our candidates in a decidedly unique manner, and the inimitable Courtney Pullitzer included a positive review of the opening in her column.
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CBS MarketWatch
January, 2002
StartUpAgent founder John Doffing was a featured speaker in a recent San Francisco colloquium on successful technology job-search strategies that was broadcast by CBS.
registration required for streaming video of the event
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Careerbuilder
January, 2002
StartUpAgent was featured in a recent article about the high-tech job market in in 2002.
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San Francisco Magazine
November 2001
StartUpAgent was one of the corporate sponsors for a recent fundraiser which raised over $25,000 for the Susan G. Komen Breast Cancer Foundation, which is the only possible explanation for SF Magazine including a picture of our CEO on their Society Page...
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Entrepreneur Magazine Online
September 2001
StartUpAgent is itself a startup company, and a recent feature in Entrepreneur chronicled our own history.
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Entrepreneur Magazine
September 2001
StartUpAgent was featured within an article about recruiting the optimal startup team in the current market.
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ITrecruitermag.com
July-August 2001
StartUpAgent was featured within the context of an article that explored the recent trend towards 'Internet Recruiter Certification.' We of course had an opinion, and the article included the following quote: "Quite frankly, I find (the idea of) Internet recruiting certifications to be a waste of both time and money," says John Doffing, CEO and founder of StartUpAgent in San Francisco. "I founded my company motivated largely by the fact that I did not like recruiters, and thought I could do it better. In many ways, the Internet recruiting certification epitomizes what I do not like about traditional recruiting -- it serves to 'commoditize' applicants."
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Monitor Company: The Next Big Thing
May 2, 2001
Within the context of an article on questionable recruiting practices, StartUpAgent's approach was contrasted with the 'unethical' and 'tacky' approaches embraced by many other recruiting agencies.
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Workforce Magazine
May, 2001
Within the context of an article on 'dirty hiring tactics' and 'unethical recruiters,' Workforce Magazine featured StartUpAgent as a counterpoint to what has become standard operating procedure in the 'industry'.
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Fortune Small Business
April 12, 2001
StartUpAgent was featured within an article on 'beating the pink slip blues'.
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Marketing News
April 9, 2001
StartUpAgent was featured within an article on successfully recruiting entry-level marketing talent.
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Vault.com
January 16, 2001
StartUpAgent was featured within an article on recruiting individuals with liberal arts backgrounds.
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The Oakland Tribune
December 31, 2000
StartUpAgent was featured within an article on the current career landscape in the aftermath of the 'surprising dot-com downturn'.
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SF Weekly
December 27, 2000
StartUpAgent was featured within an article on the current dot.com career landscape.
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Wall Street Journal - careerjournal.com
October 25, 2000
StartUpAgent was featured within an article on recruiting technology sales executives.
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HR Today
September 9, 2001
StartUpAgent was featured in HR Today for our 'pro-bono rectruiting services for charitable organizations and nonprofits in San Francisco and Silicon Valley'.
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Human Resource Executive Magazine
September, 2000
StartUpAgent was featured within an article on startup employment trends.
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Internet Career Resources
September, 2000
StartUpAgent was featured within an article on startup recruiting trends.
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bridges.com
September, 2000
StartUpAgent was featured within an article on startup employment trends.
Registration required
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MyBizOffice.com
August 29, 2001
StartUpAgent's pro-bono projects received a brief mention in this online publication's daily news.
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e-cruitingbusiness
August 23, 2000
This recruiting industry newsletter featured StartUpAgent's recent commitment to 'free e-cruiting for charitable organizations and non-profits in San Francisco and Silicon Valley.'
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AIRS Directory
August 22, 2000
According to a recent blurb in the AIRS Recruiting Directory, 'San Francisco nonprofits rejoice! StartUpAgent, which places creative talent in startups, offers pro-bono recruiting services for local charitable organizations.'
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Recruiting Industry Newswire
August 21, 2000
StartUpAgent's pro-bono recruiting program was mentioned in Hunt-Scanlon's Internet Recruiting Industry Newswire.
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Internet Recruiting Industry News
August 9, 2000
The launch of StartUpAgent was mentioned in Internet Recruiting Industry News (interbiznet.com).
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Various
August 1, 2000
The formal launch announcement for the StartUpAgent website was picked up by multiple online sources.
Business Week
July 2000
StartUpAgent was mentioned within a recent article that appeared in Business Week's MBA Journals.
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InfoWorld
June 9, 2000

Recruiters can help secure best jobs
According to a recent article in InfoWorld, "StartUpAgent takes a 'talent agent' approach to helping companies match job-seekers with the right positions."
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ChannelSeven.com
May 31, 2000

StartUpAgent was recently mentioned in ChannelSeven.com.



 In a previous life...
 StartUpAgent founder John Doffing in the news:

Microtimes
July 11, 2000

John Doffing was quoted in a MicroTimes article on high-tech recruiting and Internet job boards.
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Des Moines Business Record
John Doffing was quoted in a recent article in the Des Moines Business Record on successful online job postings.

Direct Marketing News
May 9, 2000

John Doffing was quoted in a Direct Marketing News article on @hoc's recent marketing programs.

TheStreet.com
April 18, 2000
John Doffing was quoted in Adam Lashinsky's column in TheStreet.com in reference to @hoc's recruiting efforts.
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ChannelSeven.com
January 21, 2000
John Doffing was quoted in a ChannelSeven.com article on @hoc's approach to 'desktop branding.'
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Internet World News - Comings and Goings
December 29, 1999
John Doffing was mentioned in Internet World News when he became @hoc's Vice President of Marketing.

Marketing News - Names in the News
December 6, 1999

John Doffing was mentioned in Marketing News when he became @hoc's Vice President of Marketing.

Red Herring Online
December 4, 1999
John Doffing was mentioned in a Red Herring article on @hoc. According to the piece, "To survive in this market, you need a John Doffing."
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Newsweek
May 31, 1999

John Doffing was profiled in a recent Newsweek article focusing on technology executives with liberal arts degrees. According to the article: John H. Doffing, who virtually cornered the market on impracticality with a triple major in political science, history and philosophy from Marquette, fings himself, at 29, after three jobs in the technology industry, as director of marketing for Paraform, Inc., a promising Silicon Valley start-up that makes 3-D software for the entertainment industry. "Nothing I learned by studying Plato or 20th-century superpower politics translated into how to put together an advertising campaign," he admits. "But it did teach me to think, respond, and reason."

Wired
September, 1999
Paraform's Digital Human Project was featured in Wired.
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American Cinematographer
April, 1999
John Doffing was quoted in an American Cinematographer article on Paraform's Digital Human Project.
Daily Variety
March 10, 1999
John Doffing was quoted in a Daily Variety article on Paraform's Digital Human Project.
WorkWise (UPI Syndicated Column)
February 22, 1999
John Doffing was quoted in Dr. Mildred Culp's syndicated WorkWise column in regard to corporate volunteerism and community service.
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The Wall Street
Paraform was profiled in the Under the Radar coulmn in the Wall Street Journal.
Film & Video
February, 1999
John Doffing was quoted in a Film & Video article on Paraform's Digital Human Project.
Philadelphia Inquirer
February 11, 1999
John Doffing was quoted in a Philadelphia Inquirer article on 3D graphics technology that referenced Paraform.
Red Herring
January, 1999
Paraform was profiled in a Red Herring article on VC funded 'digital entertainment companies'.
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Film/Tape World
September, 1998
John Doffing was quoted in a Film/Tape World article on Paraform's technology.
VR News
June, 1998
John Doffing was mentioned in a VR News article when he joined Paraform's marketing department.
Computer Graphics World
November, 1997
John Doffing was quoted in an article on 'Motion Capture Advances' within the realm of performance animation and special effects.

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